Sara WestManaging Director, ProIQ
As Managing Director of ProIQ, Sara West leads Hire Velocity’s advisory practice, focusing on Digital Talent Advisory solutions for clients, from the company’s office in the greater Salt Lake City area. Sara and her team partner with companies to implement innovative digital recruiting strategies, like social media recruiting, programmatic job advertising, and recruitment marketing, to better position themselves in a fast-paced hiring world.
In addition, Sara West leads Hire Velocity’s demand generation, and marketing growth strategies and operations. She continues to work closely with the sales process to implement scalable end-to-end sales and marketing solutions. Before her current role, Sara was the Director of Strategic Development at Hire Velocity where she led sales development and helped shape Hire Velocity’s brand strategy to build market awareness, generate sales leads, and acquire new customers.
Sara’s prior experience in operations, marketing, and technology has positioned her uniquely to oversee the strategic planning process, create synergies across the organization, and assess new strategic initiatives. Her responsibilities include developing Hire Velocity’s national marketing vision and brand strategy, overseeing marketing programs and communications, generating awareness and demand through brand messaging and content strategy, and implementing predictable sales processes.
Prior to joining Hire Velocity, Sara served as a Financial Analyst for Signal Hill Capital Group in New York, where she specialized in the IT services and IT security software sectors. There, she played a pivotal role in researching, valuating and executing major deals, completing extensive due diligence for both buy-side and sell-side transactions. Sara began her career at Garber Venture Capital Fund, where she oversaw teams who evaluated opportunities and performed due diligence for investments within the medical industry.
Sara has been a member of Society of International Business Fellows (SIBF) since 2015 and is a graduate of the SIBF Leadership Academy. Sara graduated from the Schreyer Honors College at The Pennsylvania State University with a Master of Accounting and B.S. in Accounting, as well as concentrations in Economics and Religious Studies. An avid football and outdoor enthusiast, Sara’s home base is in Park City with her rescue dog, Piper.